Why Freshly Prepared?

Why Freshly Prepared?

Freshly Prepared is a term used to describe the human grade quality raw and fresh meats used in your Grain Free recipes.

A unique cooking technology trademarked as “Freshtrusion TM ” is used to cook the meats at a low temperature and low pressure.

This unique cooking process means that there is a higher nutrient bio-availability when fed to pets, with a more natural aroma and taste for an enjoyable, healthy and nutritious mealtime.

The Freshly Prepared ingredients have other fantastic advantages including digestibility levels above 90% which is a better experience for both you and your pet.

To see how much freshly prepared ingredients are in your recipes, simply look on the reverse of any of our Grain Free bags.


  • Ideal for pets with grain intolerance / sensitivities

  • Helps produce smaller, firmer stools

  • Helps promote a good skin and coat condition

  • No added artificial flavours, colours, preservatives

  • Naturally preserved with Rosemary and mixed tocopherols

  • Made with freshly prepared high quality meat

  • Complete and balanced products for all life stages

Rory

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